AI in Action: Transform Hiring & Admissions with 24/7 Automation
Thursday, September 4, 2025
1:00pm – 2:00pm (EST)

A webinar presentation in partnership with LeadingAge Pennsylvania

Staffing shortages. Census decline. Delayed response times. These challenges are holding aging services providers back, but AI can help you get ahead. With 75% of families choosing the first community that responds, speed matters more than ever. Yet most providers take 24–48 hours to follow up.

In this high-impact session, discover how leading communities are using AI-powered automation to instantly respond to inquiries, qualify leads, and schedule tours or interviews, all without adding to your team’s workload.
Learn how to reduce no-shows, cut costs, and free up staff to focus on what matters most: human connection. You’ll walk away with actionable ideas to modernize your intake and hiring processes, with no IT headaches and immediate results.

Event Objectives:
• Identify inefficiencies in current intake and staffing workflows that hinder occupancy and recruitment outcomes.
• Explain how AI-powered tools automate 24/7 responses, lead qualification, and scheduling in senior care environments.
• Assess the impact of AI integration on reducing no-shows, cutting costs, and enhancing staff productivity.

Target Audience:
Senior care professionals across operations, HR, admissions, finance, and marketing — including executives, front-line staff, and regional leaders responsible for staffing, census growth, and financial performance.

Webinar Pricing:
$99 for LeadingAge Connecticut Members
$175 for Non-LeadingAge Connecticut Members

Registration is a commitment to pay in full.

CEU Information:
• This program has been submitted but not yet approved for Continuing Education for 1.0 total participation hours by NAB/NCERS.
• To receive continuing education credit for LeadingAge PA-sponsored webinars, attendees must register under their name, participate through the link supplied after registering and complete the evaluation after the webinar.
• Registration is for ONE computer login access per webinar.
• Recordings of live sessions are included in webinar purchase.

Speaker Bios:
Matt Rosa, Founder & CEO, Alita Health
With deep experience in post-acute care technology and a personal connection to the care journey, Matt Rosa launched Alita after seeing firsthand how broken the process is for families seeking care. Prior to founding Alita, he helped scale startups like IntelyCare and Apploi, working closely with senior care operators nationwide. Today, he leads Alita’s mission to give senior care teams superpowers through empathetic AI, helping communities fill beds faster, hire smarter, and free staff to focus on what matters most: people.
Brett Seidita, Director of Business Development, Alita Health
With nearly a decade in post-acute care tech, Brett Seidita understands the real-world pressures operators face, from missed inquiries to staffing shortfalls. At Alita, he’s helping more senior care organizations leverage AI to automate the busy work that slows down their teams. His consultative approach is focused on outcomes: faster hiring, fewer no-shows, and systems that continue to function after hours, allowing staff to focus on people, not paperwork.

Questions or Concerns? Contact LeadingAge Connecticut at (203) 678-4477 or [email protected].